Cece Plafcan
About Cece Plafcan
Cece Plafcan is the Shopper Marketing Senior Planner at General Mills, with over 9 years of experience in shopper marketing and a background in client services and national account management.
Current Role at General Mills
Cece Plafcan currently holds the position of Shopper Marketing Senior Planner at General Mills. In this role, she is responsible for developing and executing shopper marketing strategies that drive customer engagement and sales. Her expertise in shopper marketing is bolstered by her extensive experience in the field, making her a valuable asset to the General Mills team.
Previous Roles at General Mills
Before her current role, Cece Plafcan worked as an Integrated Shopper Marketing Planner at General Mills from 2012 to 2014. During this time, she was based in Rogers, Arkansas, and focused on creating integrated marketing campaigns aimed at enhancing the shopper experience and boosting sales. This role set the foundation for her continued success in shopper marketing.
Experience at Ivie
Cece Plafcan worked at Ivie in various capacities over four years. She started as an Account Coordinator from 2006 to 2009, where she handled client accounts and coordinated marketing activities. She then advanced to the role of Senior Account Coordinator from 2009 to 2010, taking on greater responsibilities and overseeing more complex projects.
Role at Shopper Events
From 2010 to 2012, Cece Plafcan served as a Client Services Manager at Shopper Events in Rogers, Arkansas. In this role, she managed client relationships and ensured the successful execution of marketing events. Her work here provided valuable insights into client needs and enhanced her skills in service management.
Academic Background
Cece Plafcan graduated from the University of Arkansas with a Bachelor of Science in Business Administration. She attended the university from 2003 to 2007. Her educational background in business administration has provided her with a solid foundation in business principles, which she applies in her marketing roles.