Emily Friedman, MBA

Emily Friedman, MBA

Associate Brand Manager @ General Mills

About Emily Friedman, MBA

Emily Friedman is an Associate Brand Manager at General Mills with an MBA from Northwestern University and extensive experience in sales and marketing roles at Reckitt.

Current Title

Emily Friedman currently holds the position of Associate Brand Manager at General Mills. Based in Minneapolis, Minnesota, she operates in a hybrid work environment. Her role involves overseeing brand management initiatives, which likely include developing and executing marketing strategies to enhance brand presence and market share.

Previous Experience at Reckitt

Prior to her role at General Mills, Emily Friedman amassed various experiences at Reckitt. From 2021 to 2022, she was Key Account Manager for Intimate Wellness at Walgreens, based in Chicago, Illinois. Before that, she served as Interim Key Account Manager for Formula at Walgreens from 2020 to 2021 for seven months. She also worked as a Retail Sales Analyst for Walgreens in Chicago from 2019 to 2020 and as a Sales Intern in Greater New York City Area in 2017. During her tenure, she developed custom shopper marketing programs and led line reviews for a sales portfolio exceeding $60M, along with collaborating cross-functionally on price and promotional strategies.

Education and MBA

Emily Friedman enhanced her professional credentials by earning a Master of Business Administration (MBA) from Northwestern University's Kellogg School of Management, completing her studies in 2023. She previously studied Business Administration and Management at the University of St.Gallen in 2017. She holds a Bachelor’s Degree in Business from the University of Michigan's Stephen M. Ross School of Business, where she also engaged in Community Action and Social Change. Her secondary education was completed at Adlai E. Stevenson High School from 2010 to 2014.

Early Career at Aon

Emily Friedman also has experience in the consulting sector, having worked as a Human Capital Consulting Intern at Aon in Lincolnshire for two months in 2016. This role likely provided her with foundational skills in consulting, human resources, and project management, further broadening her professional expertise.

Personal Interests

Outside of her professional life, Emily Friedman has a passion for ceramics and enjoys traveling. During her earlier years, she played intramural soccer, which indicates her interest in sports and team activities.

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