Emma Dillinger   MBA

Emma Dillinger MBA

Sr. Planner – Ism Events Marketing And Pr @ General Mills

About Emma Dillinger MBA

Emma Dillinger is a Sr. Planner – ISM Events Marketing and PR at General Mills in the Greater Minneapolis-St. Paul Area, with extensive experience in brand management and event marketing.

Current Position: Senior Planner at General Mills

Emma Dillinger currently holds the position of Senior Planner – ISM Events Marketing and PR at General Mills, located in the Greater Minneapolis-St. Paul Area. In this role, she is responsible for planning and executing marketing and public relations strategies for key events. Her duties involve coordinating with various stakeholders to ensure seamless event execution and effective brand promotion.

Previous Roles at General Mills

Before her current role, Emma Dillinger served as a Senior Brand Associate at General Mills from 2017 to 2020. She was previously a Brand Associate from 2016 to 2017. Both roles were based in the Greater Minneapolis-St. Paul Area. During her tenure in these positions, she managed brand activities and supported strategic initiatives to drive brand growth.

Experience at SuperValu and Target

Emma Dillinger has also held key positions at other notable companies. From 2015 to 2016, she worked as an Assistant International Sourcing Manager at SUPERVALU in the Greater Minneapolis-St. Paul Area. Prior to that, she was a Global Business Analyst at Target from 2014 to 2015 and a Sr. Sourcing Specialist from 2012 to 2014. These roles saw her involved in strategic sourcing and international business analysis.

Educational Background

Emma Dillinger earned her Master of Business Administration (MBA) from the University of St. Thomas, where she studied from 2014 to 2018. The program is accredited by AACSB and provided her with a strong foundation in business management. Additionally, she holds a B.S. in Mass Communications: Advertising and PR, Marketing from Minnesota State University Moorhead, where she studied from 2005 to 2009.

Professional Achievements at General Mills

During her tenure at General Mills, Emma Dillinger led the execution of multimillion-dollar national events, resulting in a volume growth of 3% to 10% for key brands. She also managed campaign mission and belief statements to ensure activations aligned with core values and strategy. Her work included leading both virtual and in-person experiential and influencer activations, as well as partnering with major companies like Coke, ESPN, and Warner Brothers to elevate event reach and impact. Additionally, she was responsible for ensuring the effectiveness of event web pages in driving traffic and clear communication.

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