Guy Boisramier
About Guy Boisramier
Guy Boisramier is a Key Account Manager Retail at General Mills in Minneapolis, Minnesota, with a background in account management and commercial strategy.
Professional Role at General Mills
Guy Boisramier currently holds the position of Key Account Manager Retail at General Mills. Based in Minneapolis, Minnesota, United States, he handles negotiations and account management for key retail clients. His responsibilities include the development of new business snacking initiatives, actively participating in commercial strategy formulation, and managing client animations and events. Additionally, he organizes and manages trade shows and exhibitions to promote and broaden the company's market presence.
Previous Experience at Yoplait
Guy Boisramier previously served as Responsable Centrales Distributeurs at Yoplait from 2008 to 2011. During his three years in this role based in France, he was responsible for managing relationships with key distributors. This role laid a strong foundation for his expertise in account management, client relations, and commercial strategy.
Involvement in Business Snacking Initiatives
In his role as Key Account Manager Retail at General Mills, Guy Boisramier has been actively involved in the development of new business snacking initiatives. This involvement includes identifying market opportunities, strategizing on product launches, and collaborating with different departments to ensure successful implementation.
Role in Commercial Strategy Formulation
Guy Boisramier plays a key role in commercial strategy formulation at General Mills. He participates actively in crafting business strategies that align with market trends and company goals. His insights and contributions help guide the company's direction in the retail sector.
Coaching Junior Collaborators
Guy Boisramier is also dedicated to coaching junior collaborators in their professional development. He provides guidance, shares industry knowledge, and supports them in expanding their skills. This mentorship ensures that the team is well-equipped to meet the challenges of the retail market.
Managing Client Events and Animations
As part of his responsibilities, Guy Boisramier manages client animations and events. He plans, organizes, and executes activities that enhance client engagement and promote the company's products. His management of these events is crucial for fostering strong client relationships and ensuring successful product promotions.