Jacqueline Trager
About Jacqueline Trager
Jacqueline Trager is an Associate Brand Manager at General Mills, working on the Old El Paso and Pillsbury Cookies brands in New York, NY. She has a diverse background in marketing and project management, with experience at PepsiCo, Google, Chipotle Mexican Grill, and other companies.
Current Position at General Mills
Jacqueline Trager is currently working at General Mills in New York, New York, United States. She holds dual responsibilities as the Associate Brand Manager for both Old El Paso and Pillsbury Cookies. In her role, she has been instrumental in leading a cross-functional team to launch a new product line under the Old El Paso brand and developed a comprehensive marketing strategy for Pillsbury Cookies that resulted in a 15% increase in market share.
Previous Roles in Marketing and Project Management
Prior to her current role at General Mills, Jacqueline Trager worked at PepsiCo as an Associate Marketing Manager and MBA Marketing Intern in New York. She also spent a year as a Project Manager at Chipotle Mexican Grill in Columbus, Ohio, and had a brief stint as an MBA Consultant at Google. Additionally, she held roles at Beam Dental in revenue operations and was a Venture for America Fellow for two years.
Educational Background
Jacqueline Trager earned her Master of Business Administration (MBA) from the University of Michigan's Stephen M. Ross School of Business in 2022. She completed her undergraduate studies at Lehigh University, majoring in Finance and Supply Chain Management. Previously, she attended New Canaan High School.
Industry Recognition and Contributions
Jacqueline Trager's contributions to the marketing field have been recognized through various accolades and engagements. She received the 'Rising Star' award at General Mills for her exceptional performance. She has also presented case studies at the Brand Innovators Summit and participated in discussions at the Marketing Week conference. Additionally, she published an article on the impact of digital marketing in the food and beverage industry.
Mentorship and Volunteer Activities
In addition to her professional responsibilities, Jacqueline Trager is committed to mentorship and community involvement. She volunteers as a mentor for MBA students at the University of Michigan's Ross School of Business, offering guidance on career development and sharing industry insights.