Jennifer Dixon
About Jennifer Dixon
Jennifer Dixon is a Sr. Planner, Brand Experience for Totino’s and OEP Commerce at General Mills in the Greater Minneapolis-St. Paul Area.
Company
Currently, Jennifer Dixon works at General Mills as a Sr. Planner, Brand Experience – Totino’s & OEP Commerce. She has previously held various roles within General Mills, Epsilon, Tweed Museum of Art, One 2 One Marketing, JCPenney, and EXPRESS.
Title
Jennifer Dixon holds the title of Sr. Planner, Brand Experience – Totino’s & OEP Commerce at General Mills. In this role, she is responsible for the planning process for these brands across both brick-and-mortar retail and eCommerce platforms.
Education and Expertise
Jennifer Dixon earned a Bachelor of Business Administration (BBA) in Marketing from the University of Minnesota-Duluth, studying from 2009 to 2013. Her educational background and professional experience equip her with strong skills in marketing, planning, and brand experience strategies.
Past Roles at General Mills
Before her current role, Jennifer Dixon served as Sr. Planner, Brand Experience – Incentives at General Mills from 2019 to 2021. Her responsibilities in this role were concentrated in the Greater Minneapolis-St. Paul Area.
Professional Background
Jennifer Dixon's professional journey includes roles such as Management Supervisor at Epsilon from 2013 to 2019 and Marketing Intern at Tweed Museum of Art from 2012 to 2013. She also gained experience at One 2 One Marketing and sales roles at JCPenney and EXPRESS.