Jessica Duran

Jessica Duran

Associate Manager Creative Food Licensing, Partnerships, And Ideas @ General Mills

About Jessica Duran

Jessica Duran is an Associate Manager at General Mills, specializing in Creative Food Licensing, Partnerships, and Ideas. She has a background in brand marketing, e-commerce analysis, and import sales, and holds a Bachelor of Business Marketing from the University of Minnesota - Carlson School of Management.

Current Role at General Mills

Jessica Duran currently holds the position of Associate Manager for Creative Food Licensing, Partnerships, and Ideas at General Mills in Minnesota, United States. Working in a hybrid capacity, Jessica is responsible for developing innovative food licensing strategies and forming essential partnerships to drive the company's creative initiatives.

Previous Experience at General Mills

Before her current role, Jessica Duran served as a Sr. Brand Associate at General Mills from 2021 to 2024 in Minneapolis, Minnesota. During her three years in this position, she specialized in brand management, contributing to the company's marketing and branding efforts.

Work History at Best Buy

Jessica Duran worked at Best Buy in two distinct roles. First, she served as an Ecommerce Analyst for Headphones in 2021 for 8 months. Before this, she was a Merchant Analyst for Home Theater from 2019 to 2021, where she spent two years in Richfield, Minnesota. In both roles, she was involved in analytical and merchandising tasks to support the company's retail operations.

Education at University of Minnesota - Carlson School of Management

Jessica Duran studied at the University of Minnesota - Carlson School of Management, earning a Bachelor of Business Marketing with a focus on Finance and Marketing from 2015 to 2017. During her time there, she gained foundational knowledge that supports her career in brand marketing and strategic partnerships.

Professional Interests and Strengths

Jessica Duran has a strong interest in brand marketing, as demonstrated by her diverse work experience and educational background. Her top strengths, as identified by StrengthsFinder, include Achiever, Winning Others Over (WOO), Relator, Individualization, and Positivity. She passionately engages in discovering new restaurants, practicing yoga, and traveling during her free time, which complement her professional pursuits.

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