Jessica Gerardy
About Jessica Gerardy
Jessica Gerardy is the Ecommerce Trade Planning Lead at General Mills in Phoenix, Arizona, with over a decade of experience in advertising, sales, and trade planning within the Consumer Foods and Retail industries.
Current Title and Role
Jessica Gerardy currently holds the position of Ecommerce Trade Planning Lead at General Mills. She is based in Phoenix, Arizona, United States. In this prominent role, she oversees trade planning activities for ecommerce, leveraging her extensive experience in sales and marketing to drive strategic initiatives.
Career Path at General Mills
Jessica Gerardy has had a diverse career at General Mills, spanning multiple roles and responsibilities. Before her current position, she was the Sales Trade Planning Lead in Scottsdale, AZ, from 2019 to 2021. She also held titles such as Assistant Marketing Communications Manager, Customer Account Lead II, Business Category Manager, and Business Planning Manager over various years. She first joined General Mills in 2012 as a Consumer Food Sales - Business Planning Associate at their headquarters in Minneapolis, MN.
Previous Experience in Media Supervision
Before joining General Mills, Jessica Gerardy worked extensively in media supervision. She served as a Media Supervisor at Compass Point Media from 2011 to 2012 and at Fallon Worldwide for nine months from 2010 to 2011. Prior to that, she had a significant tenure at Campbell Mithun, where she started as a Media Analyst in 2006, then moved up to Media Planner, and finally served as a Media Supervisor from 2008 to 2011.
Educational Background
Jessica Gerardy earned her Bachelor's degree in Journalism from the University of Minnesota, where she studied from 2002 to 2006. Her academic background provided a strong foundation for her subsequent career in media, advertising, and trade planning.
Industry Expertise and Skills
Jessica Gerardy has a wealth of experience in both the advertising and sales sectors within the Consumer Foods and Retail industries. She has honed strong analytical skills, people management capabilities, and problem-solving abilities throughout her career. Her transition from media supervision roles to sales and trade planning showcases her versatile skill set and adaptability in different business environments. This extensive background supports her current role in leading ecommerce trade planning initiatives at General Mills.