Jessica Te Brake, Mbc
About Jessica Te Brake, Mbc
Jessica Te Brake is the Performance Marketing Manager for Meals & Baking Solutions at General Mills, with over 20 years of experience in strategic marketing and communications.
Current Role at General Mills
Jessica Te Brake currently serves as the Performance Marketing Manager for Meals & Baking Solutions at General Mills. In this role, Jessica leads the development and execution of innovative marketing strategies to enhance brand visibility and customer engagement. Her contributions are vital to steering the brand's performance in a competitive market.
Previous Positions at General Mills
Jessica Te Brake has held various significant positions at General Mills. From 2020 to 2021, she worked as Associate Manager, Data & Analytics Marketing, where she led the Performance Marketing Pod. Prior to that, Jessica was responsible for Marketing Communications Management in Big G Kid's Cereal from 2016 to 2020. Her tenure at General Mills has been marked by substantial contributions to brand strategy and marketing efficiency.
Experience at Target Corporation
Jessica Te Brake's professional journey includes a notable period at Target Corporation. She served as Sr. Manager Brand Marketing-New Store Formats from 2012 to 2015. Prior to that, she was Brand Marketing Manager-Reputation Management from 2010 to 2012 and Marketing Manager, Healthcare, from 2009 to 2010. Her roles at Target included strategic marketing, brand development, and managing complex, cross-functional projects.
Educational Background
Jessica Te Brake holds a Master's Degree in Business Communication from the University of St. Thomas - Opus College of Business, where she studied from 2003 to 2006. She also earned a Bachelor of Arts degree in Communications from Gustavus Adolphus College, completing her studies there from 1996 to 2000. Additionally, she has obtained a Digital Marketing Certificate and a Social Media Marketing Certificate from the University of St. Thomas - Opus College of Business. Jessica also completed a Diploma in Interior Design from the Interior Design Institute in 2012.
Specialized Skills and Strengths
Jessica Te Brake is recognized for her expertise in social media strategy, significantly enhancing online engagement and brand presence. With over 20 years of experience, she excels in building strategic partnerships, coaching cross-functional teams, and balancing project demands. She leverages strong creative and analytical skills to identify and execute strategic marketing opportunities. Jessica is also proficient in financial management and agency management within marketing projects, ensuring seamless collaboration and execution.