Joe Della Fortuna
About Joe Della Fortuna
Joe Della Fortuna is the National Customer Development Manager for OEP, Dinners & Sides at General Mills in Mississauga, Ontario, Canada. He has extensive experience in national business development and category management across various industries, including food, entertainment, and retail.
Current Title and Role
Joe Della Fortuna currently holds the position of National Customer Development Manager at General Mills, specifically overseeing Old El Paso (OEP), Dinners, and Sides product lines. He operates out of Mississauga, Ontario, Canada. In this role, Joe is responsible for developing and executing customer strategies to drive growth in these product categories.
Previous Experience at Agropur
Joe Della Fortuna spent a significant portion of his career at Agropur, where he served in various capacities. His roles included National Business Development Manager for Yogurt (2020-2021), Fine Cheese (2018-2020), Private Label (2016-2018), and Natrel (2015-2016) in Markham, Ontario. Throughout these positions, he accumulated extensive experience in managing national business development efforts across multiple dairy product lines.
Career at Target
From 2012 to 2015, Joe Della Fortuna worked at Target in Mississauga, ON. He served as the Senior Category Manager for Movies (2012-2014) and for Paper & Plastics (2014-2015). These roles showcased his versatility and capability in managing diverse product categories, contributing to his well-rounded expertise in retail management.
Early Career in Sales and Brand Management
Joe Della Fortuna began his career as a Brand Manager at Video One Canada Ltd in Mississauga, ON (1998-1999). He then moved on to work as a Senior National Sales Manager at Paramount Pictures in North York, ON (1999-2011). His tenure at Paramount Pictures, lasting 12 years, provided him with deep insights and experience in the entertainment industry.
Educational Background
Joe Della Fortuna studied at the University of Toronto - Rotman School of Management, where he completed a Bachelor of Commerce (BCom) with a focus on Marketing from 1994 to 1998. His education laid a solid foundation for his career in marketing and business development.