Jose A.
About Jose A.
Jose A. is the Marketing Manager for Häagen-Dazs UK at General Mills, with extensive experience in brand management and marketing across various sectors.
Title
Jose A. serves as the Marketing Manager for Häagen-Dazs UK at General Mills. He is based in London, England, United Kingdom, and is responsible for overseeing the brand's marketing strategy and operations in the UK market.
Previous Roles at General Mills
Jose A. has held several roles at General Mills, showcasing a consistent career trajectory in brand management and marketing. He was previously the Senior Brand Manager for Old El Paso from 2019 to 2021 in London. Prior to that, he served as the Global Senior Brand Manager and Global Brand Manager for Häagen-Dazs in 2019 and from 2018 to 2019, respectively. He also held regional roles, including Regional Brand Manager and Regional Assistant Brand Manager for Snacks EUAU from 2015 to 2018 in Switzerland. Earlier in his career at General Mills, he was the Assistant Brand Manager UK in 2015 in London.
Experience in Online Marketing
Jose A. has a strong foundation in online marketing, having worked as an Online Marketing Consultant at GIRISSIMA.COM in 2014 in Lisbon, Portugal. He has also served as Head of SEM and SEM Account Manager at Rocket Internet SE in Sydney, Australia, from 2012 to 2013. This experience allowed him to develop expertise in search engine marketing and digital marketing strategies.
Education and Academic Background
Jose A. holds multiple degrees in management and finance. He studied at ESCP Business School and earned a Master's degree in Management from 2013 to 2015. Additionally, he completed a Master's in Management and Finance at Católica - Lisbon School of Business & Economics during the same period. He also pursued management studies at the University of Economics, Prague, in 2010. Furthermore, he earned a Bachelor's degree in Business Administration from Católica - Lisbon School of Business & Economics from 2008 to 2012.
Early Career and Internships
Jose A. gained early career experience through various internships. He worked as a Summer Trainee at Red Bull in 2011 and as a Summer Intern at AlmaGo in 2010, both in Lisbon, Portugal. These roles provided him with a foundational understanding of the marketing field and practical industry insights.