Karsin Bailey
About Karsin Bailey
Karsin Bailey is a Shopper Marketing Assistant Manager at General Mills, with experience in multiple locations and a background in shopper marketing and marketing communications.
Company
Karsin Bailey works at General Mills, a global food company known for its diverse portfolio of brands including Cheerios, Haagen-Dazs, and Pillsbury. Karsin has held multiple roles within the company since starting in September 2016, contributing to the company's marketing efforts across various locations.
Title
Karsin Bailey currently holds the title of Shopper Marketing Assistant Manager at General Mills. In addition to this role, Karsin has also worked as a Shopper Marketing Senior Planner and a Marketing Communications Senior Planner - Shopper Marketing, demonstrating versatility and depth in marketing roles.
Locations and Experience
Throughout Karsin Bailey's tenure at General Mills, Karsin has worked in multiple locations including Mississauga, Ontario, Philadelphia, Pennsylvania, and Minneapolis, Minnesota. This diverse geographical experience highlights Karsin's ability to adapt and perform in different market environments.
Role and Responsibilities
In Karsin Bailey's role at General Mills, there is significant involvement in developing and executing shopper marketing strategies for various retail channels. Karsin's position also requires cross-functional collaboration between marketing and sales teams, ensuring cohesive and effective marketing communications and shopper marketing initiatives.
Background in Marketing
Karsin Bailey possesses a solid background in both shopper marketing and marketing communications. This experience has enabled Karsin to effectively manage and plan integrated shopper marketing campaigns, playing a key role in the alignment of marketing strategies with sales objectives at General Mills.