Kelly Forrester

Kelly Forrester

Business Category Lead @ General Mills

About Kelly Forrester

Kelly Forrester is the Business Category Lead at General Mills, with extensive experience in category management and data analytics tools.

Company

Kelly Forrester currently works at General Mills in the role of Business Category Lead. General Mills is a well-known multinational manufacturer and marketer of branded consumer foods. Kelly has been instrumental in various roles at the company, contributing significantly to the organization's success in the consumer goods sector.

Title

Kelly Forrester holds the title of Business Category Lead at General Mills. This role involves overseeing and directing category management strategies, especially focusing on convenience and foodservice channels. Previously, Kelly has held multiple roles within the same organization, showcasing a depth of experience in category development and analytics.

Education and Expertise

Kelly Forrester graduated from the University of Arkansas at Fayetteville, earning a Bachelor's Degree in Marketing with a minor in Economics. Kelly's educational background has laid a solid foundation for a career in category management and data analytics. Known for expertise in using JDA ProSpace, Kelly is adept at category management, and has extensive experience working with Nielsen and NPD data analytics tools.

Professional Background

Kelly Forrester has a rich professional history in the consumer goods industry. At General Mills, Kelly worked as a Business Category Development Analyst from 2015 to 2018. Prior to that, Kelly gained valuable experience at Colgate Palmolive as a Retail Category Development Analyst from 2013 to 2014, and also held an internship at the company from 2011 to 2013. Kelly's professional journey has been marked by significant contributions to category management and development.

Lead Roles and Responsibilities

Since May 2018, Kelly Forrester has led the Sysco Category Team at General Mills, with a focus on Convenience & Foodservice. This role involves creating and implementing category strategies tailored to meet the needs of clients like Walmart and Sysco. Kelly's leadership has been crucial in driving category growth and enhancing service quality for these major clients.

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