Leticia Yang
About Leticia Yang
Leticia Yang is a Brand Manager at General Mills in Minneapolis, with over a decade of experience in marketing and brand management roles across the US and Taiwan.
Current Role at General Mills
Leticia Yang currently serves as the Brand Manager at General Mills, based in Minneapolis, Minnesota, United States. In her role, she leverages her extensive background in marketing and brand management to develop and implement strategic initiatives that enhance brand visibility and market share.
Previous Experience at Johnson & Johnson
Leticia Yang has held multiple positions at Johnson & Johnson. She worked as a Brand Manager in 2017 for eight months and as an Associate Brand Manager from 2016 to 2017 for eight months. These roles were based in New Brunswick, New Jersey, United States, where she was involved in managing brand strategies and executing marketing campaigns.
Marketing Roles at Microsoft
Leticia Yang gained valuable experience at Microsoft, where she worked as an Assistant Marcom Manager from 2015 to 2016 for one year and as a Campaign Measurement and Performance Manager from 2014 to 2015 for six months. Her work at Microsoft's Redmond, Washington office involved overseeing marketing communications and evaluating campaign performance.
Education at National Chengchi University
Leticia Yang holds two degrees from National Chengchi University. She achieved a Master's in Advertising from 2008 to 2010 and a Bachelor's in Journalism from 2004 to 2008. This educational background in both advertising and journalism provides a strong foundation for her career in marketing and brand management.
International Career and Diverse Experience
Leticia Yang's career spans both the United States and Taiwan, demonstrating her ability to adapt and excel in different cultural and business environments. Her roles have included marketing and brand management positions at companies like Dentsu Taiwan, Adecco Taiwan, and Toppuror International Company Ltd. This extensive international experience underscores her versatile and global approach to marketing.