Mario Farias
About Mario Farias
Title
Mario Farias is currently working at General Mills as an Executivo de Vendas in Rio de Janeiro, Rio de Janeiro.
Professional Experience
Mario Farias has a diverse career history. He previously held multiple positions at Ambev, including Supervisor de Merchandising (2016-2018), Técnico Administrativo (2015-2016), Vendedor (2014-2015), and Promotor de Vendas (2011-2014) in Rio de Janeiro. Additionally, he worked as an Atleta profissional de Futebol at Bangu Atletico Clube from 2004 to 2011.
Educational Background
Mario Farias completed a Master of Business Administration (MBA) in Gestão Empresarial e Negócios at Faculdade Estratego from 2020 to 2021. He studied Esportes e Exercício at CBF - Confederação Brasileira de Futebol, achieving the title of Analista de Desempenho no Futebol Profissional in 2018. He also holds a degree in Saúde e Educação Física from Universidade Castelo Branco (2008-2013) and earned a Técnico certification in Processamento de Dados at Colégio João Paulo I from 2005 to 2007.
Key Responsibilities
At General Mills, Mario Farias is responsible for managing the commercial relationship with the Prezunic and Costa Azul networks. He has experience implementing new distribution policies and practices, including Sell in and Sell out strategies. He has also developed and trained promoter teams and leadership within the commercial area, in addition to managing incentive programs and negotiating margins, visibility contracts, and merchandising agreements.
Expertise and Skills
Mario Farias possesses extensive experience in sales, trade, administrative roles, and the sports and health sectors. His multifaceted background enables him to effectively manage commercial relationships and implement strategic initiatives in sales and merchandising.