Michael Krabbenhoft
About Michael Krabbenhoft
Michael Krabbenhoft is the Business Planning Manager for Sales Strategy and Analytics at General Mills in Minneapolis, Minnesota. He has extensive experience in various roles within General Mills and other companies, with a background in communication, mass media, and political science from Concordia College.
Company
Michael Krabbenhoft is currently working at General Mills, located in Minneapolis, Minnesota, United States. He holds the position of Business Planning Manager: Sales Strategy and Analytics. His role involves overseeing key data systems and ensuring products are adequately monitored and tracked during their initial stages of distribution.
Title
Michael Krabbenhoft holds the title of Business Planning Manager: Sales Strategy and Analytics at General Mills. His responsibilities include overseeing sales strategy and analytics related to business planning functions.
Education and Expertise
Michael Krabbenhoft studied at Concordia College, where he earned a Bachelor of Arts degree in Communication, Mass Media, and Political Science between 1991 and 1994. He also attended Glyndon Felton High School from 1988 to 1991.
Professional Background
Michael Krabbenhoft has accumulated extensive experience in various roles. He began his career as a Department Manager at Herberger's from 1992 to 1997 in Milwaukee, Wisconsin, before working as a News Producer at KVLY-TV in Fargo, North Dakota, from 1994 to 1995. He then served as a Relationship Manager at Bank of the West in San Francisco, California, from 1997 to 2000. At General Mills, he has held multiple roles, including VMI Analyst and CRP Specialist, VMI and Inventory Analyst, Customer Development Analyst, and currently, Business Planning Manager: Sales Strategy and Analytics.
Achievements
Michael Krabbenhoft has developed an in-house iPad application for General Mills' National Retail Organization to identify out-of-stock items using multiple data sources. He manages key data systems including Orchestro, Distribution Planner, and the Distribution List and New Item system. He also oversees a custom-developed suite of tools used by over 900 users to track item sales and identify store authorization gaps and account/warehouse voids. Additionally, he tracks new items in distribution at General Mills' customers during initial product placement to ensure acceptance and monitor ACV actuals against targets.