Michael Okimoto
About Michael Okimoto
Michael Okimoto is the Senior Brand Manager for Snacks, Convenience & Foodservice at General Mills in Minneapolis, Minnesota, with extensive experience in brand management and marketing within the food and beverage industry.
Company
Michael Okimoto is currently employed at General Mills as a Senior Brand Manager for Snacks, Convenience & Foodservice. He operates out of Minneapolis, Minnesota, with responsibilities that include strategic direction and growth oversight for the Snacks Portfolio P&L within the Convenience and Food Service channels. He manages a team of five direct reports and has been with General Mills since August 2016.
Title
Michael Okimoto holds the title of Senior Brand Manager - Snacks, Convenience & Foodservice at General Mills. In this role, he is responsible for charting the strategic path and ensuring the growth of the snack segment within the convenience and foodservice verticals.
Education and Expertise
Michael Okimoto possesses a deep educational background, having earned an MBA from the University of California, Berkeley, Haas School of Business from 2014 to 2016. Additionally, he studied Psychology and Marketing at Santa Clara University and also participated in a Study Abroad Program at Kanda University of International Studies, focusing on Japanese. His educational journey began at Lakeside School.
Professional Background
Michael Okimoto has an extensive professional background in brand management and marketing within the food and beverage industry. Before his current role at General Mills, he served as an Associate Brand Manager for Sprite at The Coca-Cola Company in 2015 for two months in Atlanta, Georgia. Additionally, he spent seven years as a Senior Marketing Analyst at Google in San Francisco, California, from 2007 to 2014.
Achievements
Throughout his career, Michael Okimoto has demonstrated considerable expertise in understanding consumer behavior and brand strategy, informed by his background in both psychology and marketing. He has been instrumental in driving the growth and strategic initiatives for the Snacks Portfolio at General Mills, showcasing his extensive experience in the food and beverage sector.