Michael Shank
About Michael Shank
Michael Shank is the Retail Sales Lead at General Mills in the NRO Central Region, managing a team of 15 representatives across Michigan, Northern Ohio, and Northern Indiana.
Current Role at General Mills
Michael Shank currently holds the position of Retail Sales Lead (RSL) at General Mills. In this role, he oversees retail sales operations in the NRO Central Region. He manages a team of 15 NRO Retail Sales Representatives across Michigan, Northern Ohio, and Northern Indiana. Michael started his current position in September 2021, leveraging his extensive experience to guide and optimize sales strategies in the region.
Previous Experience at General Mills
Michael Shank has a long history with General Mills. From 2014 to 2021, he served as a Business Manager in the Wholesale Region within the Consumer Food Sales Division. Prior to that, he worked as a Retail Sales Representative (RSR) in Northern Michigan based in Traverse City, MI, from 1991 to 2014. During these years, he accumulated valuable experience in various sales roles, significantly contributing to the company's retail and wholesale operations.
Education in Food Marketing
Michael Shank pursued studies in Food Marketing at Western Michigan University. This academic background laid the foundation for his career in the food and retail industries. His education equipped him with the necessary skills and knowledge to excel in various sales and management roles within General Mills.
Expertise in Consumer Food Sales
With over 30 years of experience at General Mills, Michael Shank has amassed extensive expertise in the consumer food sales sector. His deep understanding of the retail sales landscape, particularly in the NRO Central Region, allows him to implement effective sales strategies and initiatives. His long-term service in different capacities has helped him develop a keen insight into market trends and consumer preferences.