Minyoung Park
About Minyoung Park
Minyoung Park is the Brand Manager for Häagen-Dazs Shops in Singapore and Malaysia at General Mills, with a background in marketing operations, consulting, and market research.
Current Position at General Mills
Minyoung Park currently serves as the Brand Manager for Häagen-Dazs Shops in Singapore and Malaysia at General Mills. In this role, she oversees the brand's strategic initiatives, marketing campaigns, and overall brand presence in these regions. Her responsibilities include developing and executing marketing plans to enhance brand visibility and customer engagement.
Previous Role at General Mills
From 2015 to 2017, Minyoung Park held the position of Regional Marketing Operations Manager for Häagen-Dazs Shops AMEA (Asia, Middle East, and Africa) at General Mills. She played a key role in managing marketing operations and driving brand growth across various countries in the AMEA region. Her role involved coordinating regional marketing strategies and ensuring their effective implementation.
Experience at Nielsen
Minyoung Park has two stints at Nielsen. In 2013, she served as a Manager, focusing on market research and consumer insights for seven months. Between 2009 and 2011, she worked as a Senior Consultant, specializing in market research and analytics. In these roles, she honed her skills in understanding consumer behavior, analyzing market trends, and providing data-driven insights to clients.
Consulting Role at PwC
From 2011 to 2012, Minyoung Park worked as a Senior Consultant at PwC. During this period, she was responsible for advising clients on various business strategies. Her work involved detailed analysis, client management, and developing actionable recommendations to help businesses achieve their strategic goals.
Educational Background
Minyoung Park holds an MBA from INSEAD, completed between 2014 and 2015. She earned her Bachelor's degree in Science from Carnegie Mellon University, where she studied from 2004 to 2008. Her foundational education was completed at Peddie School, where she studied from 2000 to 2004. Her academic background has provided her with a strong foundation in business administration and science, which supports her professional endeavors.