Mitch Austin

Mitch Austin

Category Development Manager @ General Mills

About Mitch Austin

Mitch Austin is a Category Development Manager at General Mills in Greenville, South Carolina, with over 8 years of experience in various roles within the company.

Current Role at General Mills

Mitch Austin currently serves as the Category Development Manager at General Mills. He operates out of Greenville, South Carolina, and holds responsibilities that encompass category development strategies. His role involves planning and executing initiatives to drive category growth and align with corporate objectives.

Previous Roles at General Mills

Before assuming his current role, Mitch Austin held several key positions at General Mills. From 2020 to 2022, he worked as a Category Lead in Charlotte, North Carolina. Prior to that, he served as an Account Executive from 2018 to 2020 and as a Business Lead from 2017 to 2018 in Minneapolis, Minnesota. His initial role at General Mills was as a Customer Account Specialist between 2015 and 2017 in Orlando, Florida.

Career Progression at General Mills

Mitch Austin has been with General Mills for over eight years, demonstrating a consistent track record of career advancement. He transitioned from a Customer Account Specialist to a Business Lead within his first two years with the company. His career trajectory at General Mills reflects his growing responsibilities and increasing impact on various business functions.

Expertise in Category Development and Account Management

Throughout his tenure at General Mills, Mitch Austin has accrued substantial experience in category development and account management. He has handled customer accounts and spearheaded business initiatives across multiple regions including Florida, Minnesota, and North Carolina. His roles have involved significant engagement with major clients, focusing on aligning customer needs with business strategies.

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