Paula De Melo
About Paula De Melo
Paula De Melo is a Customer Operations Specialist at General Mills with a diverse background in retail and financial sectors, previously holding various roles at Gap and Itaú Unibanco.
Current Role at General Mills
Paula De Melo currently holds the position of Customer Operations Specialist at General Mills. In this role, she is responsible for overseeing customer operations, ensuring seamless processes, and optimizing customer experiences. Her expertise spans various aspects of customer service and operational management, making her an integral part of the General Mills team.
Previous Experience at Gap Inc.
Paula De Melo has a diversified experience at Gap Inc., where she held multiple roles. She worked as an Omni-Channel Specialist from 2020 to 2021 for 4 months, and previously as an Assistant Manager from 2019 to 2020 for 11 months. Prior to these roles, she served as a Keyholder for 3 months in 2019 and also as a Visual Merchandising Associate in the same year. Her tenure at Gap demonstrates her versatility and ability to adapt to various responsibilities within the retail sector.
Role at Itaú Unibanco
Paula De Melo began her career in the financial sector, serving as a Relationship Manager at Itaú Unibanco from 2016 to 2018. In this position, she managed client relationships and provided financial consultation. Her experience at Itaú Unibanco laid a strong foundation for her skills in customer service and relationship management.
Educational Background in Marketing and Advertising
Paula De Melo has a robust academic background in marketing and advertising. She earned a Bachelor's degree in Social Communication with a focus on Marketing & Advertising from ESAMC, studying from 2012 to 2015 for 3 years. Additionally, she pursued further specialization at Escola Superior de Propaganda e Marketing, achieving a Digital Marketing Strategies certification in 2016. She also studied at Inova Business School, where she earned a certification in Trends, Coolhunting & Innovation Management in 2013.
Experience in Visual Merchandising
Paula De Melo has practical experience in visual merchandising, having worked as a Visual Merchandising Associate at Gap in 2019 for 3 months. In this role, she enhanced the visual appeal of the store, ensuring that merchandise displays were attractive and strategically placed to boost customer engagement and sales. Her work in this area showcases her skills in creating aesthetically pleasing and commercially effective retail environments.