Sana Shams
About Sana Shams
Sana Shams is a Digital Product Manager at General Mills in Mumbai, India, with extensive experience in digital strategy and project management.
Title and Current Position
Sana Shams holds the position of Digital Product Manager at General Mills. She currently works in the Mumbai Area, India. In her role, she is responsible for overseeing the development and management of digital products, employing a forward-thinking approach to understanding clients' needs and designing solutions that effectively drive results.
Professional Background
Sana Shams has extensive experience in the digital and media industries. She started as a Copy Writer at Leo Burnett Pvt. Ltd. in New Delhi from 2004 to 2006. She then worked as an Asstt. Sub Editor at Era Fame Communication in Mumbai for a year. Moving forward, she spent nearly a decade at General Mills in various roles, starting as a Sr Executive and progressing to Digital Product Manager. Her experience also includes a stint as a Sub Editor/Content Writer at I Media Corp Limited (Dainik Bhaskar).
Educational Background
Sana Shams completed her BA in Communicative English with Media Studies from PWC, studying from 2002 to 2005. Further expanding her expertise, she pursued a Masters Program in Digital Marketing Specialist from Simplilearn Alumni, which she completed in 2018.
Strategic Initiatives and Achievements
Throughout her career, Sana Shams has initiated and led several strategic initiatives. Notably, she spearheaded the creation of a comprehensive 360° digital strategy for brands across multiple platforms and mediums. Additionally, she has a proven track record of maintaining annual and long-range plans that maximize value through strategic partnerships with business leaders.
Industry Expertise
Sana Shams is experienced in researching and applying industry best practices to develop roadmaps that optimize business processes and technology footprints. Her expertise includes leveraging a forward-thinking approach to design solutions that drive effective results. She is adept at maintaining strategic partnerships and understanding clients' needs, contributing to significant value and return for her clients.