Sarang Sura

Sarang Sura

Trade Marketing Specialist @ General Mills

About Sarang Sura

Sarang Sura is a Trade Marketing Specialist at General Mills (NTDE Group) in the United Arab Emirates, responsible for managing well-known brands and executing trade promotional plans.

Company

Sarang Sura currently works at General Mills (NTDE Group) in the United Arab Emirates. In his role as Trade Marketing Specialist, Sarang handles well-known brands such as Betty Crocker, Nature Valley, Green Giant, Pillsbury, Old El Paso, Gold Medal, Jus-Rol, Chex Mix, and Haagen Dazs. His responsibilities include executing trade promotional plans, monitoring stock movement, and suggesting promotions for slow-moving products. Sarang also conducts market visits to supervise competitor activities and pricing strategies.

Title

Sarang Sura holds the title of Trade Marketing Specialist at General Mills (NTDE Group). He is responsible for managing budgets and ROI for trade marketing activities, developing and implementing trade and sales incentive programs, and conducting monthly profit and loss (P&L) reviews and analyses. Sarang ensures the efficient execution of promotional plans and oversees the condition of company assets and branding elements.

Education and Expertise

Sarang Sura has a comprehensive educational background in business and brand management. He studied at London Business School, where he achieved a certification in Brand Management in 2021. Prior to this, Sarang completed his Master of Business Administration (MBA) in Operations Management from Jaipur National University between 2018 and 2020. He also holds a Bachelor of Business Administration (BBA) degree from Dr. C. V. Raman University, which he earned from 2015 to 2018. Additionally, he has completed his AISSCE and AISSE from the Central Board of Secondary Education, with a focus on Computer Science.

Professional Background

Before his current role at General Mills (NTDE Group), Sarang Sura worked at NTDE Group as a Sales & Trade Marketing Coordinator from 2016 to 2018. This position marked the beginning of his career in trade marketing and sales coordination, providing a foundation for his subsequent roles. During his tenure, Sarang developed expertise in executing trade promotional plans, monitoring stock, and conducting market visits to assess competitor activities.

Skills and Responsibilities

In his role as Trade Marketing Specialist, Sarang Sura manages several key responsibilities. He actively participates in product launches, giving presentations to the sales team on new stock-keeping units (SKUs). Sarang is also involved in developing and implementing trade and sales incentive programs and conducting monthly P&L reviews. He monitors stock movement to store levels, suggests promotions for slow-moving products, and keeps track of the condition of company assets and branding elements. His duties extend to conducting market visits to monitor competitor activities and pricing strategies.

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