Shen Iris
About Shen Iris
Shen Iris is an Assistant Brand Manager at General Mills for Häagen-Dazs and an MBA candidate at ESADE Business & Law School.
Current Role at General Mills
Shen Iris currently holds the position of Assistant Brand Manager at General Mills, specifically for the Häagen-Dazs brand. She started this role in December 2019 and is based in Minneapolis, Minnesota, United States. Her responsibilities likely include managing the brand's strategy, overseeing marketing campaigns, and ensuring product visibility and market penetration within the FMCG sector.
Pursuing an MBA at ESADE Business & Law School
Shen Iris is actively pursuing an MBA at ESADE Business & Law School in Spain. Her anticipated graduation date is in 2019. This further education supports her professional growth and expands her expertise in business management and law, which is beneficial for her career in brand management and marketing.
Previous Experience at Procter & Gamble
Before joining General Mills, Shen Iris worked as a Marketing Assistant at Procter & Gamble. She held this position from 2013 to 2017, spanning four years in Cincinnati, Ohio, United States. During her tenure, she gained valuable experience in various marketing functions, contributing to her overall expertise in the FMCG sector.
Past Role at Rakuten
In 2013, Shen Iris worked at Rakuten as a Product Specialist for five months in Japan. This role provided her with insights into the e-commerce sector and helped develop her skills in product management and online retail strategies.
Academic Background at Yonsei University
Shen Iris completed her Master of Business Administration (MBA) at Yonsei University. This academic achievement is a cornerstone in her educational background, supporting her extensive career in marketing, brand management, and product specialization. Her MBA has equipped her with advanced skills and knowledge necessary for high-level business roles.