Sumitra Chatterjee

Sumitra Chatterjee

Consumer Insights Data Translation + New Capabilities Development @ General Mills

About Sumitra Chatterjee

Sumitra Chatterjee is a Consumer Insights professional at General Mills, specializing in data translation and new capabilities development in Minneapolis, Minnesota.

Company

Sumitra Chatterjee is currently employed at General Mills, a leading global food company. She operates out of the Minneapolis, Minnesota office. General Mills is known for its contributions to both the food industry and consumer insights, employing data-driven strategies to meet consumer needs.

Title

Sumitra holds the position of Consumer Insights- Data Translation + New Capabilities Development at General Mills. Her role involves translating complex data into actionable consumer insights and developing new capabilities within the organization to enhance these insights.

Education and Expertise

Sumitra Chatterjee earned her Master of Business Administration (MBA) in Marketing and Consumer Insights from The University of Texas at Austin - The Red McCombs School of Business, spanning from 2012 to 2014. She also holds a Bachelor of Arts (B.A.) in Psychology and English from Cornell University, completed between 2004 and 2008. Her education background equips her with a strong foundation in understanding consumer behavior and market trends.

Background

Before her current role, Sumitra served in various capacities at General Mills, starting as a Consumer Insights Intern in 2013. She has held multiple roles, including Consumer Insights Associate and Senior Associate, each focusing on different segments such as Chex Cereal, Nature Valley Snacks, and Global Frameworks. Her career also includes a four-year stint as a Library Service Specialist at Houston Public Library from 2008 to 2012.

Specializations

Sumitra specializes in understanding consumer behavior, particularly in the wellness, food, and sustainability sectors. She is adept at uncovering the underlying reasons behind consumer behaviors, aiding teams at General Mills in better anticipating consumer needs. Her work involves seeing problems and patterns from multiple perspectives to generate comprehensive consumer insights.

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