Tony Andersen
About Tony Andersen
Tony Andersen is the Trade Sales Manager for Planning & Strategy at General Mills in Minneapolis, Minnesota, with a background in sales and demand planning roles at General Mills, Lenovo, and Best Buy.
Title at General Mills
Tony Andersen serves as the Trade Sales Manager | Planning & Strategy at General Mills in Minneapolis, Minnesota. In this role, he focuses on developing and executing strategic trade sales initiatives.
Previous Roles at General Mills
Tony Andersen has held various positions at General Mills. As Category Lead for Walmart (2019-2020), he managed the category strategy in Fayetteville, Arkansas. Before that, he was the Customer Account Lead II for Natural & Organic Brands (2018-2019) in Greater Seattle Area. Other roles included Trade Planning Lead for the Cereal Operating Unit (2017-2018) and Trade Planning Manager for the Small Format Channel (2016-2017), both in Minneapolis.
Career Experience
Tony Andersen's career includes roles outside General Mills as well. He served as an Account Executive at Lenovo for five months in 2015-2016. Prior to that, he was at Best Buy as Senior Demand Planning Analyst for Laptops (2013-2015) and as Demand Planning Analyst for Headphones & Bluetooth Speakers (2012-2013).
Education and Expertise
Tony Andersen holds a Bachelor of Science (B.S.) in Economics from the University of Wisconsin-Madison, completed in 2011. His expertise lies in trade sales planning, strategy development, and category management.
Achievements in Trade Sales
Tony Andersen has led significant initiatives at General Mills. In 2022, he developed a new trade promotion strategy that increased sales by 15%. He received the 'Excellence in Trade Sales' award in 2021 for his outstanding planning and strategy performance. His data-driven approach improved forecast accuracy by 20%, and he presented on 'Innovative Strategies in Trade Sales Planning' at the 2022 National Trade Sales Conference.
Mentorship and Leadership
Tony Andersen mentors junior sales managers through General Mills' leadership development program. His guidance helps develop the next generation of sales leaders, contributing to the company’s ongoing success.