Vitor Drugda Viviani

Supervisor De Trade Marketing @ General Mills

About Vitor Drugda Viviani

Vitor Drugda Viviani is the Supervisor de Trade Marketing at General Mills in São Paulo, Brazil, with a background in marketing and experience at Bauducco and Liceu de Artes e Ofícios de São Paulo.

Current Role at General Mills

Vitor Drugda Viviani is currently serving as the Supervisor de Trade Marketing at General Mills in São Paulo, Brasil. His responsibilities include overseeing trade marketing activities across multiple regions such as SP, SUL, LESTE, CENO, and NE. Vitor has been collaborating with the General Mills brand Kitano as part of an agile team for the past six months.

Previous Positions at General Mills

Prior to his current role, Vitor worked as an Analista de Trade Marketing Pleno at General Mills from 2019 to 2020 for one year in São Paulo, Brasil. His tenure at the company has been marked by a rise in responsibilities and increased involvement in strategic marketing initiatives.

Professional Experience at Bauducco

Vitor has a significant history with Bauducco, where he served in multiple roles. From 2017 to 2019, he was an Analista de Shopper Marketing Jr. While previously, he held the position of Estagiário de Trade Marketing from 2015 to 2017. His experience at Bauducco focused heavily on shopper marketing and trade marketing, providing him with valuable insights into consumer behavior and market trends.

Early Career and Internships

Before transitioning to Bauducco, Vitor was an Estagiário de Eventos at Liceu de Artes e Oficios de São Paulo from 2013 to 2014. This role was foundational in shaping his skills in event planning and management, which later contributed to his career in marketing.

Education and Academic Background

Vitor Drugda Viviani holds a Bacharelado in Marketing from Universidade Presbiteriana Mackenzie, where he studied from 2015 to 2018. Additionally, he earned an Ensino Médio e Técnico in Comunicação e Mídia/Multimídia from Liceu de Artes e Ofícios de São Paulo, studying from 2012 to 2014. His academic background has been instrumental in developing his expertise in marketing strategies and consumer behavior.

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