Vivien Wat
About Vivien Wat
Vivien Wat is a Key Account Manager at General Mills with over a decade of experience in key account and category management roles.
Company
Vivien Wat is currently employed at General Mills, a major multinational manufacturer and marketer of branded consumer foods. In her capacity as a Key Account Manager, she is responsible for managing relationships with key customers and ensuring that sales targets are met. General Mills is known for its prominent brands and its extensive range of products catering to diverse consumer needs.
Title
Vivien Wat serves as a Key Account Manager at General Mills. In this role, she focuses on building and maintaining relationships with strategic clients, driving sales initiatives, and working closely with internal teams to align customer goals with company objectives. She plays a critical role in negotiating contracts, managing account strategies, and ensuring client satisfaction.
Education and Expertise
Vivien Wat graduated from the Hong Kong University of Science and Technology with a bachelor's degree. Her academic background provided a strong foundation for her subsequent career in the consumer goods industry. With over a decade of experience, she has developed extensive expertise in key account management and category management roles.
Previous Roles at General Mills
Vivien Wat started her tenure at General Mills as an Assistant Key Account Manager in 2017. Within a year, she was promoted to the role of Key Account Manager in 2018. Her time at General Mills has been marked by a steady progression, underlining her capabilities in managing key accounts and driving business growth.
Work Experience at Dairy Farm Group
Prior to joining General Mills, Vivien Wat amassed significant experience at Dairy Farm Group, a leading pan-Asian retailer. She spent five years at Dairy Farm Group, initially working as a Category Executive from 2012 to 2015 and subsequently advancing to the role of Assistant Category Manager from 2015 to 2017. Her responsibilities included managing product categories, optimizing market strategies, and driving sales performance.