Yousra Boutemine

Assistant Brand Manager Marketing @ General Mills

About Yousra Boutemine

Yousra Boutemine is an Assistant Brand Manager Marketing at General Mills in Boulogne-Billancourt, Île-de-France, France. She has previously worked with companies such as BAT, The Coca-Cola Company, and Unilever, and holds multiple degrees in marketing and international relations.

Current Title and Position at General Mills

Currently, Yousra Boutemine is employed at General Mills as an Assistant Brand Manager Marketing. She operates in Boulogne-Billancourt, Île-de-France, France. Her role likely involves supporting brand strategies, market analysis, product launches, and enhancing the overall brand presence in a competitive market.

Work Experience at The Coca-Cola Company

Yousra Boutemine worked at The Coca-Cola Company as an Assistant Brand Manager - Marketing. Her tenure lasted for 8 months in the Algeria area during 2020. In this role, she would have been responsible for assisting in brand management tasks, including marketing strategy development, execution of promotional activities, and market research.

Education and Academic Credentials

Yousra Boutemine has an impressive academic background. She holds a Master of Science (MS) in Marketing and Brand Management from INSEEC MSc & MBA. She also achieved a Master's degree in Marketing et ingénierie de la franchise et des entreprises en réseau from Université de Haute-Alsace in 2021. Additionally, she earned a Master's degree in Relations et affaires internationales from HEC Alger from 2017 to 2020. Furthermore, she completed Classes préparatoires aux grandes écoles (CPGE) with a focus on Sciences économiques commerciales et sciences de la gestion at Ecole Supérieure de Comptabilité et de Finances de Constantine between 2015 and 2017.

Past Internship Experiences

Yousra Boutemine has completed several internships, enriching her marketing and sales experience. She worked as a Brand Activation Intern at BAT in 2021 for 5 months in Paris. She also served as a Market Research Intern at British American Tobacco in Algeria for 6 months from 2018 to 2019. In addition, she was a Sales Analyst Intern at Unilever in Algeria for 4 months from 2019 to 2020 and participated in the North Africa And Middle East Camp - The Quest organized by Unilever in Dubai, UAE.

WikiStage Organizer with SOLEIL HEC

Yousra Boutemine played a significant role in organizing WikiStage events with SOLEIL HEC in Algeria in 2018. This involvement would have required skills in event planning, coordination, and management, contributing to her capability in handling organizational and logistical aspects of events.

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