Yang Xu
About Yang Xu
Yang Xu is a Senior Scientist at Geneseeq Technology Inc., where he focuses on promotion strategy development. He holds a PhD in cancer research and biotechnology from the University of Toronto and has experience in marketing strategy and pricing.
Work at Geneseeq
Yang Xu has been employed at Geneseeq Technology Inc. as a Senior Scientist since 2019. In this role, Xu has contributed to the development of promotion strategies, focusing on enhancing the visibility and market reach of the company's products and services. The position involves leveraging scientific expertise to inform marketing initiatives and support the company's objectives in the biotechnology sector.
Education and Expertise
Yang Xu holds multiple degrees in the fields of science and business. Xu earned a Doctor of Philosophy (PhD) in cancer research and biotechnology development from the University of Toronto, studying from 2011 to 2018. Additionally, Xu completed another PhD at New York University, focusing on cancer research and proteomics from 2015 to 2018. Xu also obtained a Master of Business Administration (MBA) from Quantic School of Business and Technology in 2020, which complements the scientific background with business acumen.
Background
Yang Xu began academic pursuits at the University of Ottawa, where Xu completed an Honours Bachelor of Science with Specialization in Biology, focusing on molecular biology and Parkinson's disease from 2008 to 2011. Xu also gained practical experience as a Research Assistant at the University of Ottawa for three months in 2011. Prior to the current role at Geneseeq, Xu worked as a Marketing Intern at Raddle for two months in 2020, where Xu developed a comprehensive marketing plan that included competitive analysis and strategic partnerships.
Achievements in Marketing Strategy
During the tenure at Raddle, Yang Xu developed a comprehensive marketing plan that encompassed detailed competitive analysis and strategic partnership initiatives. This experience highlights Xu's ability to construct pricing strategies as part of broader marketing plans, showcasing a blend of scientific knowledge and marketing expertise that supports effective business strategies.