Beverly (Bev) T.

Chief Revenue Officer (CRO) Marketing | Sales | Customer Success @ Genomind

About Beverly (Bev) T.

Beverly (Bev) T. serves as the Chief Revenue Officer at Genomind, where she oversees sales, marketing, and customer success across 19 countries in the med-tech industry. With a strong background in business development and marketing, she has held leadership roles at various organizations, including Baxter International Inc., NorthShore University HealthSystem, and Centene Corporation.

Current Role at Genomind

Beverly T. serves as the Chief Revenue Officer (CRO) at Genomind, a position she has held since 2023. In this role, she oversees sales, marketing, customer success, strategic partnerships, and growth channels across 19 countries. Her focus is on the pharmacogenomics (PGx) and medication management sectors within the med-tech industry. Beverly's leadership is pivotal in driving revenue growth and enhancing customer engagement in a startup and growth stage environment.

Previous Experience at Baxter International Inc.

Beverly T. worked at Baxter International Inc. as a Senior Manager in the BioScience Division from 2005 to 2008. During her three years at Baxter, she was involved in sales, marketing, and business development, contributing to the company's efforts in the healthcare sector. This role provided her with foundational experience in managing complex sales processes and marketing strategies.

Leadership at NorthShore University HealthSystem

From 2015 to 2018, Beverly T. held the position of Chief Marketing, Sales, & Communications Officer at NorthShore University HealthSystem. In this role, she led initiatives that integrated marketing and sales strategies to enhance the organization's outreach and patient engagement. Her leadership contributed to the overall growth and visibility of the health system during her tenure.

Education and Academic Background

Beverly T. earned her Master of Business Administration (MBA) with a focus on Marketing from the University of San Francisco. Prior to that, she completed her Bachelor of Arts (B.A.) in Political Science and Government at East Carolina University. Her educational background provides her with a strong foundation in both business strategy and analytical skills.

Expertise in Market Analysis and Strategy Development

Beverly T. possesses extensive experience in analyzing market trends and developing competitive strategies. She has a proven track record in optimizing pricing, product development, and customer satisfaction. Her expertise extends to managing profit and loss (P&L) responsibilities and building relationships with executive teams, board members, investors, and key stakeholders.

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