Carolina Luna
About Carolina Luna
Carolina Luna is a Knowledge Manager at Gensler, where she oversees CRM data and generates reports to support various teams. She has a background in data management and archival work, with previous positions at Petersen Automotive Museum, Twentieth Century Fox, and HistoryIT.
Work at Gensler
Currently serving as a Knowledge Manager at Gensler since 2018, Carolina Luna oversees the management of information resources within the firm. Her responsibilities include monitoring the growth, quality, and usage of these resources. She supports the Southwest region, which encompasses major cities such as Los Angeles, Newport Beach, San Diego, Phoenix, Las Vegas, and Denver. Carolina generates Tableau reports and new dashboards for data analysis to assist marketing, public relations, and project teams. Additionally, she provides training and processes for applications like the Intranet, OpenAsset, and Salesforce.
Previous Experience
Before her tenure at Gensler, Carolina Luna held several positions that contributed to her expertise in data management and archival processes. She worked as an Archivist at the Petersen Automotive Museum from 2015 to 2017 and as a Data Librarian at Twentieth Century Fox for 10 months in 2017 to 2018. Earlier in 2014, she served as a Metadata Technician at HistoryIT for three months and as an Archive and Collections Intern at the Petersen Automotive Museum from 2014 to 2015.
Education and Expertise
Carolina Luna earned her Master of Arts in History, focusing on Latin America and Africa, from California State University-Los Angeles, completing her studies from 2008 to 2011. She also holds a Bachelor's degree in History from the same institution, which she obtained from 2002 to 2006. Her educational background provides a strong foundation for her work in knowledge management and data analysis.
Technical Skills and Responsibilities
In her role as Knowledge Manager, Carolina Luna is responsible for overseeing CRM data in Salesforce, creating reports, dashboards, and training new users. She runs SQL reports for data quality and metadata cleanups and manages data migrations and uploads of digital assets to the Digital Asset Management (DAM) system. Her technical skills support the effective management and utilization of information resources within the organization.