Christina Arbini
About Christina Arbini
Christina Arbini is an Associate and NW Regional Public Relations Manager at Gensler, where she has worked since 2020. With over 20 years of experience in public relations, she specializes in crafting impactful stories and developing strategic media campaigns across the Cascadia region.
Work at Gensler
Christina Arbini serves as the Associate and NW Regional Public Relations Manager for the Cascadia Region at Gensler. She has held this position since 2020, operating primarily from the Seattle office. In her role, she is responsible for crafting and pitching stories that highlight Gensler’s personnel and projects across the Seattle, Portland, and Vancouver, BC offices. Arbini collaborates with various departments and Gensler offices to create proactive public relations campaigns. She also develops and implements social media strategies that align with Gensler’s strategic objectives.
Previous Experience at Hornall Anderson
Before joining Gensler, Christina Arbini worked at Hornall Anderson for 18 years in various roles. She began her tenure as Media Relations Manager from 1995 to 1999, followed by a position as Public Relations Manager from 1999 to 2011. She later served as Public Relations Supervisor from 2011 to 2017. Throughout her time at Hornall Anderson, she gained extensive experience in media relations, writing, and storytelling, contributing to her expertise in public relations.
Education and Expertise
Christina Arbini holds a Bachelor of Arts degree in English with a concentration in Writing from Western Washington University. Additionally, she pursued a minor in Psychology. Her educational background supports her extensive experience in public relations and communications, which spans over 20 years. Arbini focuses on enhancing brand relevance and fostering consumer engagement through effective communication strategies.
Professional Skills
Christina Arbini possesses a strong skill set in public relations, particularly in media relations, writing, and storytelling. Her experience on the agency side has equipped her with the ability to elevate brand visibility and engage consumers effectively. Arbini's work involves cross-departmental collaboration and the development of strategic public relations campaigns, showcasing her adaptability and expertise in the field.