Douglas Castro
About Douglas Castro
Douglas Castro serves as the Regional Marketing Director at Gensler in Costa Rica, where he has worked since 2022. He has extensive experience in managing advertising campaigns for global brands and has held various leadership roles at Leo Burnett over a span of 20 years.
Work at Gensler
Douglas Castro has been serving as the Regional Marketing Director at Gensler since 2022. In this role, he is responsible for overseeing marketing strategies and initiatives in Costa Rica. His position involves managing advertising campaigns and ensuring alignment with the company's objectives. Castro's experience in the marketing field contributes to Gensler's efforts in enhancing brand visibility and client engagement within the region.
Previous Experience at Leo Burnett
Prior to joining Gensler, Douglas Castro held various key positions at Leo Burnett. He served as General Creative Director from 1994 to 2007 in Costa Rica, where he managed creative teams and led advertising campaigns for major global brands. He later worked as Managing Director from 2011 to 2014 in República Dominicana, and as Creative Planning Director from 2008 to 2011 in Costa Rica. His roles involved executing large-scale projects and leading multicultural teams.
Education and Expertise
Douglas Castro studied at Universidad Latina de Costa Rica, where he earned a degree in Marketing from 1992 to 1993. His educational background supports his extensive experience in marketing, particularly in shopper marketing and digital team leadership. Castro possesses strong strategic capabilities in both Above The Line (ATL) and Below The Line (BTL) marketing strategies, which enhance his effectiveness in various marketing roles.
Leadership and Team Management
Douglas Castro has a proven track record of leading multicultural teams, with experience managing over 100 individuals. His leadership style emphasizes collaboration and effective communication, which contributes to successful project execution. Castro's results-driven approach focuses on maintaining strong client relationships at both local and regional levels, ensuring that marketing initiatives align with client expectations.
Advertising Campaign Management
Douglas Castro has extensive experience in managing advertising campaigns for major global brands across diverse industries. His ability to execute large-scale projects within strict time and budget constraints demonstrates his proficiency in campaign management. Castro's strategic approach to marketing ensures that campaigns are not only creative but also effective in achieving desired outcomes.