Dev Rathod
About Dev Rathod
Dev Rathod is a Facebook Ads Specialist with a background in Pharmacy and International Business. He has extensive experience in digital marketing, particularly in generating leads through Facebook advertising campaigns.
Work at GetGoing
Dev Rathod currently serves as a Facebook Ads Specialist at GetGoing, a position he has held since 2021. In this role, he focuses on developing and executing Facebook advertising strategies to drive lead generation. His responsibilities include collaborating with the Director to meet monthly lead targets and optimizing ad performance. Rathod's expertise in Facebook advertising has contributed to the company's marketing efforts in Vancouver, British Columbia, Canada.
Education and Expertise
Dev Rathod has a diverse educational background. He earned a Bachelor’s Degree in Pharmacy from B.L.D.E's, where he studied from 2002 to 2007. He then pursued further education at Cavendish College, obtaining an MBA in International Business from 2009 to 2010. Additionally, he completed a Postgraduate Diploma in Management Studies (PGDMS) at Cavendish College from 2008 to 2009. This combination of qualifications supports his expertise in digital marketing and advertising.
Professional Background
Dev Rathod has held various positions in the marketing and management sectors. He worked as a Manager at McDonald's Corporation in Richmond, London, from 2008 to 2010. Following this, he served as a Paid Media Specialist at Digital Hopper for nine months in 2018. Rathod then became a Facebook Ads Specialist at PaleoHacks from 2019 to 2021. He also held the position of Senior E-Commerce Manager at Sprayable Inc. from 2013 to 2016 in the Vancouver area.
Achievements in Facebook Advertising
Dev Rathod has a proven track record in generating leads through Facebook advertising. He has successfully created ad creatives that lower the cost per lead (CPL) for clients. His strategic approach to Facebook advertising has been instrumental in achieving significant results for the companies he has worked with, demonstrating his effectiveness in the digital marketing landscape.