Jendrawan Sukria
About Jendrawan Sukria
Jendrawan Sukria serves as the Country Head of Giift Indonesia, where he has worked since 2021. With over 17 years of experience in consumer and retail banking, he specializes in customer acquisition and loyalty solutions.
Work at Giift
Jendrawan Sukria has been serving as the Country Head for Giift Indonesia (PT Gift Management Indonesia) since 2021. In this role, he focuses on customer acquisition, activation, and loyalty solutions consulting. His previous positions at Giift include Vice President of GiiftPay and Vice President of Marketplace Product, where he contributed to enhancing customer engagement and loyalty strategies. His extensive experience within the company spans several roles, showcasing his deep understanding of the fintech landscape.
Education and Expertise
Jendrawan Sukria earned a Bachelor's Degree in Business Administration and Management from STIA YAPPAN, completing his studies from 2000 to 2004. His educational background supports his extensive expertise in consumer and retail banking, product conceptualization, and loyalty programs. He specializes in building competitive advantages for banks and clients through comprehensive relationship loyalty programs.
Background in Banking and Fintech
Jendrawan has over 17 years of experience in the banking and fintech sectors. His career includes significant roles at Bank Mandiri, where he held various positions such as Product Manager Acquisition for Mandiri MasterCard, Senior Manager for Product Development, and Senior Manager for National Sales and Alliances. He also worked at JCB as Group Head of Business Development, Marketing & Industry Relation, further solidifying his expertise in marketing communication and segmentation analysis.
Professional Achievements
Throughout his career, Jendrawan Sukria has played a crucial role in developing merchant acquisition and partnership strategies. His work has significantly impacted customer engagement and company revenue through innovative technology processes. He has a proven track record in product launch and rollout, demonstrating his ability to improve customer loyalty and engagement in competitive markets.