Ally Hendry

Head Of Content Marketing @ GIMO

About Ally Hendry

Ally Hendry serves as the Head of Content Marketing at GIMO Global Interactive Marketing Online Ltd in London, where she has worked since 2020. With a background in communications and marketing, she has held various roles at notable companies including Virgin Bet and Netbet.

Work at GIMO

Ally Hendry has served as the Head of Content Marketing at GIMO Global Interactive Marketing Online Ltd since 2020. In this role, she is responsible for overseeing the content marketing strategy and execution, contributing to the company's growth and visibility in the digital marketing landscape. Her tenure at GIMO has lasted for four years, during which she has played a pivotal role in shaping the company's content initiatives from their London office.

Previous Experience in Marketing

Before joining GIMO, Ally Hendry held various positions in marketing and communications. She worked as the Communications Lead at Virgin Bet from 2017 to 2020, where she managed communication strategies. Prior to that, she was the Communications and Social Media Manager at Nuffield Health from 2014 to 2016. She also served as the Senior Content and Marketing Manager at Gamesys from 2017 to 2019, and as the Senior Content Marketing Manager at LiveScore Group from 2019 to 2020.

Education and Expertise

Ally Hendry studied at the University of Leeds, where she earned a Bachelor of Science (BSc) in Sports Science. She completed her degree from 2005 to 2009. Additionally, she studied Sports and Exercise Science, achieving a BSc (Hons). Her educational background provides her with a solid foundation in understanding the dynamics of sports and health, which she integrates into her marketing strategies.

Background in Account Management

Ally Hendry began her career in account management, working as an Account Manager at Brandnation for five months in 2013. She also held the position of Senior Account Executive at Pitch from 2012 to 2013. These roles provided her with essential skills in client relations and project management, which have been beneficial throughout her marketing career.

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