Tara Peitzer
About Tara Peitzer
Tara Peitzer is the Director of Marketing & Communications at Giveffect, where she has worked since 2022. She has extensive experience in marketing and communications, having held various roles at organizations such as Fly Louie, Stratus Prep, and Edelman.
Current Role at Giveffect
Tara Peitzer serves as the Director of Marketing & Communications at Giveffect, a position she has held since 2022. In this role, she is responsible for overseeing marketing strategies and communication efforts to enhance the organization's visibility and engagement. Her experience in marketing and communications supports her ability to lead initiatives that align with Giveffect's mission and objectives.
Previous Experience in Marketing and Communications
Prior to her role at Giveffect, Tara Peitzer held various marketing positions. She worked at Fly Louie as Director of Marketing for six months in 2021. She also served as Director of Marketing & Partnerships at Stratus Prep from 2014 to 2016, and as Senior Director of Business Development at Shindig from 2016 to 2019. Additionally, she has experience as an Account Executive at Edelman and as Marketing Manager at Stratus Prep.
Education and Expertise
Tara Peitzer studied at The University of Texas at Austin, where she earned a Bachelor of Science in Public Relations. She also attended Texas McCombs School of Business, achieving a Certificate in Business Foundations. Her educational background supports her expertise in marketing, communications, and strategic partnerships.
Background in Public Relations
Tara Peitzer began her career in public relations with internships at OXO and KVIA-TV. She also interned at the Juvenile Diabetes Research Foundation and the Austin Film Festival, gaining foundational experience in public relations and marketing. This early experience contributed to her understanding of brand storytelling and relationship building.
Skills and Specializations
Tara Peitzer specializes in global team management and strategic partnerships. She has a track record of growth across various verticals and is skilled in utilizing analytics and technology to drive business objectives. Her ability to creatively tell a brand's story across paid, earned, and owned channels enhances her effectiveness in marketing communications.