Tina Hanscom
About Tina Hanscom
Tina Hanscom serves as the Chief Operating Officer at Glowbar, where she drives the strategy for the launch of the Skullcandy Women's product line. With a background in ecommerce and sales management, she has held key positions at Traeger Pellet Grills and Skullcandy Inc.
Work at Glowbar
Tina Hanscom serves as the Chief Operating Officer at Glowbar, a position she has held since 2022. In this role, she is responsible for overseeing various operational aspects of the company. Her responsibilities include managing channel forecasting and inventory management, as well as handling channel programming and contract negotiations. She leads cross-functional collaboration for channel plans, working closely with the Category, RPM, and Brand Marketing teams. Additionally, she manages the budget for channel marketing, promotions, point-of-sale investments, tradeshows, and the independent sales force.
Previous Experience at Traeger Pellet Grills, LLC
Before joining Glowbar, Tina Hanscom worked at Traeger Pellet Grills, LLC as the Director of Ecommerce from 2016 to 2022. During her six years in this role, she focused on enhancing the online sales strategy and improving the overall ecommerce performance of the company. Her experience at Traeger contributed to her expertise in managing digital sales channels and understanding consumer behavior in the online marketplace.
Career at Skullcandy Inc.
Tina Hanscom has an extensive background in sales, having worked at Skullcandy Inc. from 2008 to 2016. During her eight years there, she held multiple positions, including Sales Manager for Airports and College Bookstores, and Women's National Sales Manager. Her roles involved managing sales strategies and developing relationships with key retail partners, which helped to establish the brand's presence in various markets.
Education and Expertise
Tina Hanscom earned a Bachelor of Science degree in Strategic Communications from the University of Utah. Her educational background has equipped her with the skills necessary for effective communication and strategic planning in her professional roles. This foundation supports her current responsibilities in operational leadership and channel management.