John Medina
About John Medina
John Medina is a Digital Marketing Manager at GME Supply, specializing in brand development and consumer communication through advanced digital and print design skills. He has extensive experience in marketing automation, social media campaigns, and web design.
Work at GME Supply
John Medina has been serving as the Digital Marketing Manager at GME Supply since 2023. His role is based in Columbia, Missouri, and operates in a hybrid work environment. Prior to this position, he held various roles within the company, including Ecommerce Marketing Manager from 2018 to 2023 and Website Content Specialist from 2017 to 2018. His tenure at GME Supply spans over six years, during which he has contributed to multiple aspects of digital marketing and brand development.
Education and Expertise
John Medina earned a Bachelor of Business Administration (B.B.A.) in Business Management and Marketing from Columbia College, completing his studies from 2012 to 2016. He also holds an Associate of Science (AS) degree from the same institution, which he obtained between 2012 and 2014. His educational background supports his advanced skills in digital and print design, marketing automation, and consumer communication.
Background
Before joining GME Supply, John Medina worked at Missouri Military Academy as an Accounts Payable specialist from 2014 to 2017. He also gained experience as a Store Manager and Inventory Manager at Cellular Today from 2010 to 2014. These roles provided him with a foundation in management and operational processes, contributing to his overall expertise in marketing and digital media.
Achievements in Digital Marketing
John Medina has developed and executed successful social media campaigns across various platforms, including Facebook, Instagram, Twitter, Snapchat, TikTok, and LinkedIn. He is proficient in planning and implementing marketing automation strategies using tools like Hubspot, Salesforce MarketingCloud, and Emarsys. His expertise extends to advanced funnel development strategies that enhance lead generation through digital advertising, content marketing, SEO, and SEM.
Technical Skills and Tools
John Medina is fluent in web design, utilizing CMS platforms such as WordPress, Shopify, and Squarespace. He is also skilled in coding languages including Bootstrap, HTML5, and CSS. Additionally, he has experience in podcast production and digital media, using Adobe Audition to enhance audio content. His ability to analyze data points allows him to improve ecommerce performance and conversion rates through strategic promotional planning.