Briana Redman
About Briana Redman
Briana Redman serves as Vice President at Golin in the San Francisco Bay Area, where she has worked since 2019. She has extensive experience in public relations and account management, having held various roles at notable firms including DEVRIES GLOBAL and PR Consulting.
Work at Golin
Briana Redman has been serving as Vice President at Golin since 2019. In this role, she leads business initiatives for major clients, including Jose Cuervo, Sierra Nevada Brewing Co, and Strava. Her responsibilities encompass campaign development and execution, where she drives integrated programs across paid, owned, and earned media in social campaigns. Redman oversees a team of 12 professionals across various functions and offices, ensuring the health of client businesses by managing financials, projections, and staffing. She also drives the annual planning process and identifies incremental opportunities for over 10 brands.
Previous Experience
Before her tenure at Golin, Briana Redman held several positions in the public relations and marketing sectors. She worked at DEVRIES GLOBAL in various roles, including Senior Account Director for three months in 2019, Account Director from 2016 to 2019, and Account Supervisor from 2012 to 2016, all based in London and Greater New York City Area. Her earlier experience includes roles as an Account Coordinator at PR Consulting, a Press Office Assistant at Karla Otto, and a Model and Talent Coordinator at Macy's West. Redman also served as a Contracted Project Manager at The Wedding Salon.
Education and Expertise
Briana Redman studied at Macalester College, where she earned a Bachelor of Arts in Media Studies and Hispanic Studies from 2004 to 2008. She furthered her education at the University of Buenos Aires, focusing on Cultural Studies and Media Communication in 2007. Her academic background provides a strong foundation for her expertise in public relations, campaign development, and media strategy.
Client Management Experience
Throughout her career, Briana Redman has managed a diverse portfolio of clients. She has experience working with notable brands such as Hyatt Hotels, Ferrara Candy, Logitech, Gran Coramino, and Egencia. Her role in overseeing client relationships involves ensuring successful campaign execution and maintaining client satisfaction.