Hannah Bruce
About Hannah Bruce
Hannah Bruce is a Senior Manager of Insights & Analytics at Golin in Chicago, Illinois, where she has worked since 2020. She has a diverse background in marketing and analytics, with previous roles at Nordstrom, Kohl's, and Griffith Foods, among others.
Work at Golin
Hannah Bruce has been employed at Golin since 2020, currently holding the position of Senior Manager of Insights & Analytics. In this role, she informs C-Suite executives with qualitative and quantitative social data, supporting business operations and policy decisions related to brand-reputational issues. Prior to her current position, she served as Manager of Insights and Analytics at Golin from 2018 to 2020. Her work focuses on enhancing brand presence and content strategies through data-driven insights.
Education and Expertise
Hannah Bruce studied Marketing at Indiana University Bloomington, where she earned a Bachelor of Science (B.S.) degree from 2011 to 2015. She also attended the Kelley School of Business at Indiana University, furthering her education in Marketing. Her academic background provides a strong foundation for her expertise in insights and analytics, particularly in social marketing and brand reputation.
Background
Hannah Bruce has a diverse professional background, having worked in various roles across multiple companies. She began her career as a Brass Plum Fashion Board Intern at Nordstrom from 2009 to 2010. She gained experience as an OmniChannel Merchandise Analyst at Kohl's from 2015 to 2017 and as a Marketing Intern at Griffith Foods from 2012 to 2014. Additionally, she has held positions as a Campus Representative & Sales Team Associate Intern at Pura Vida Bracelets and as a Digital Magazine Writer & Editor Intern at Luxos Travel.
Achievements
Hannah Bruce has established measurement and success metrics for clients' launches on TikTok, focusing on crisis moderation, customer service, and trend identification. She has collaborated with technology partners and a social customer care agency to enhance customer service and influencer engagement products. Additionally, she has two years of experience in hiring, mentoring, and developing junior analysts, contributing to team growth and performance.