Melissa Simon

Senior Manager, Analytics And Insights @ Golin

About Melissa Simon

Melissa Simon is a Senior Manager of Analytics and Insights at Golin, with a background in public relations and social media management. She has held various roles in the industry, including positions at Power Public Relations, MWW, Weber Shandwick, MarketWave, Pier 1, and TruePoint Communications.

Current Role at Golin

Melissa Simon serves as the Senior Manager of Analytics and Insights at Golin. She has held this position since 2023, contributing to the company's analytics and insights strategies. In this role, she focuses on leveraging data to inform public relations strategies and enhance client outcomes.

Previous Experience in Public Relations

Prior to her current role, Melissa Simon gained extensive experience in public relations. She worked at Pier 1 as Public Relations Manager from 2016 to 2019, where she managed communication strategies. Additionally, she served as a Media Relations Specialist at Pier 1 from 2015 to 2016. Her earlier roles include working as a Publicist and Social Media Manager at Power Public Relations, LLC from 2013 to 2014, and as an Account Executive at MWW from 2014 to 2015.

Internships and Early Career

Melissa Simon began her career with internships that provided foundational experience in public relations. She interned at Weber Shandwick for four months in 2012 and at MarketWave for six months from 2012 to 2013. These positions helped her develop essential skills in media relations and communications.

Education and Academic Background

Melissa Simon studied at the University of Oklahoma, where she earned a Bachelor's degree in Public Relations. Her academic journey spanned from 2005 to 2011, during which she developed a strong understanding of communication strategies and public relations principles.

Experience in Digital Account Management

From 2019 to 2023, Melissa Simon worked at TruePoint Communications as a Digital Senior Account Executive. In this role, she focused on managing digital strategies and client accounts, further enhancing her expertise in the public relations field.

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