Molli Curtis
About Molli Curtis
Molli Curtis is a Senior Manager of Digital (Influencer Marketing) at Golin, where she has worked since 2019. She has a strong background in social media and influencer relations, with experience at several prominent marketing firms and a degree in Public Relations from the University of Central Missouri.
Current Role at Golin
Molli Curtis serves as the Senior Manager, Digital (Influencer Marketing) at Golin, a position she has held since 2019. In this role, she focuses on developing and executing influencer marketing strategies that enhance brand visibility and engagement. Her work involves creating influencer programs and content tailored to various sectors, including food and beverage, consumer packaged goods (CPG), toys, automobiles, and hospitality. Molli's expertise in digital marketing and influencer relations supports Golin's mission to build strong connections between brands and their audiences.
Previous Experience in Influencer Marketing
Prior to her current position at Golin, Molli Curtis gained significant experience in the influencer marketing field through various roles. She worked as a Senior Account Executive at Zeno Group from 2018 to 2019, where she managed client accounts and developed marketing strategies. Molli also served as a Social Media Manager at The Marketing Arm from 2017 to 2018, focusing on social media campaigns. Her earlier roles included positions at Weber Shandwick, where she progressed from Consumer Intern to Assistant Account Executive and Digital Associate, gaining valuable insights into the industry.
Educational Background in Public Relations
Molli Curtis earned her Bachelor of Science (B.S.) in Public Relations from the University of Central Missouri, where she studied from 2010 to 2014. Her education provided a foundation in communication strategies, media relations, and marketing principles. This academic background supports her professional endeavors in the social media and influencer relations industry, enabling her to develop effective marketing campaigns and build brand affinity.
Skills in Social Media and Influencer Relations
Molli Curtis possesses a demonstrated history of excelling in the social media and influencer relations industry. Her skills include developing influencer programs, creating engaging content, and building brand affinity through third-party content creation. Molli's focus on strategic influencer partnerships allows her to effectively connect brands with their target audiences, enhancing overall marketing efforts.