Natalie Le Doux
About Natalie Le Doux
Natalie Le Doux is the Director of Influence at Golin, where she specializes in leveraging influential voices for brand storytelling. With over eight years of experience in digital marketing, she has held various roles at notable firms including MSLGROUP and Edelman.
Current Role at Golin
Natalie Le Doux serves as the Director of Influence at Golin, a position she has held since October 2021. In this role, she leads influencer marketing strategies, focusing on leveraging influential voices and owned channels to enhance brand storytelling. Her expertise in digital marketing and advertising strategy contributes to the development of authentic narratives that resonate with target audiences.
Previous Experience in Digital Marketing
Prior to her current role, Natalie Le Doux accumulated extensive experience in digital marketing and influencer relations. She worked at MSLGROUP as a Senior Account Supervisor for Digital & Social Influence from 2020 to 2021. Before that, she held positions at Edelman, first as an Account Supervisor and then as a Senior Account Executive, specializing in digital and influencer marketing from 2017 to 2020. Her career also includes roles at Patients & Purpose and Havas Life Metro, where she further developed her skills in digital marketing.
Educational Background
Natalie Le Doux studied at The University of Memphis, where she earned a Bachelor of Arts degree in Journalism and Public Relations from 2010 to 2013. Her education provided a foundation for her career in digital marketing and public relations, equipping her with the necessary skills to excel in her field. She also attended St. Agnes Academy, contributing to her early academic development.
Experience in Influencer Marketing
With over eight years of experience in digital marketing, Natalie Le Doux specializes in influencer marketing strategies. Her focus on authentic brand storytelling has enabled her to effectively connect brands with influential voices. This expertise has been instrumental in her roles across various organizations, where she has consistently worked to enhance brand narratives through strategic influencer engagement.