Sinjaya Kusuma
About Sinjaya Kusuma
Sinjaya Kusuma is a Public Relations Associate with experience in media relations and campaign coordination. He holds a Bachelor of Communication Science from Universitas Multimedia Nusantara and has worked with notable firms in Indonesia.
Work at Golin
Sinjaya Kusuma has been employed at Golin as a Public Relations Associate since 2021. In this role, he focuses on building strong relationships with media and key opinion leaders through dedicated events. He is responsible for monitoring and reporting on media coverage, producing daily, weekly, monthly, quarterly, and annual reports to assess the effectiveness of media strategies.
Education and Expertise
Sinjaya Kusuma earned a Bachelor of Communication Science from Universitas Multimedia Nusantara, specializing in Public Relations/Image Management. His studies spanned from 2017 to 2021, providing him with a solid foundation in communication principles and practices relevant to public relations.
Background
Prior to his current position at Golin, Sinjaya Kusuma gained valuable experience through internships. He worked as a Marketing Communications Intern at The Djakarta Auto (TDA Luxury Toys) in 2020 for five months, where he contributed to marketing initiatives. He also served as a Public Relations Intern at Weber Shandwick in 2021 for five months, further enhancing his skills in media relations.
Achievements in Media Relations
Sinjaya Kusuma has developed standby statements and strategic steps for potential media relations issues. He has led the coordination of regional media campaigns across several major cities in Indonesia, demonstrating his capability in managing complex projects. Additionally, he has served as project lead for media trips and campaigns, overseeing planning and team collaboration.