Jossalyn Hillyard
About Jossalyn Hillyard
Jossalyn Hillyard serves as the Senior Manager of Content Strategy & Delivery at GoodUnited, where she focuses on enhancing relationship-building strategies for nonprofits. She specializes in developing personal giving experiences through conversational messaging, utilizing data science and human judgment to improve social fundraising solutions.
Work at GoodUnited
Jossalyn Hillyard serves as the Senior Manager of Content Strategy & Delivery at GoodUnited, a position she has held since 2023. In this role, she focuses on enhancing the relationship-building strategies of nonprofits to help them acquire future supporters. Her work is centered in the Charleston, South Carolina Metropolitan Area, where she collaborates with various teams to develop effective content strategies.
Education and Expertise
Jossalyn Hillyard specializes in creating personal giving experiences for nonprofits through conversational messaging. Her expertise lies in combining data science with human judgment to improve social fundraising solutions. This skill set allows her to design tailored strategies that resonate with potential supporters.
Background
Jossalyn Hillyard has a background focused on nonprofit engagement and fundraising strategies. Her experience includes working directly with organizations to enhance their outreach efforts and improve donor relationships. She leverages her knowledge to help nonprofits navigate the complexities of supporter acquisition.
Achievements
In her role at GoodUnited, Jossalyn Hillyard has contributed to the development of innovative content strategies that support nonprofit organizations. Her focus on relationship-building and personalized messaging has played a significant role in enhancing the effectiveness of social fundraising initiatives.