Jason Nettles
About Jason Nettles
Jason Nettles serves as the Director of Digital Marketing and Marketing Operations at Gordian, where he has worked since 2021. He has extensive experience in digital marketing roles, including positions at Gordian and IPS Packaging, and possesses strong skills in automation, data analysis, and artificial intelligence.
Current Role in Digital Marketing
Jason Nettles serves as the Director of Digital Marketing and Marketing Operations at Gordian. He has held this position since 2021 and is based in Greenville, South Carolina. In this role, he oversees various digital marketing initiatives and operations, focusing on optimizing marketing strategies and enhancing overall performance.
Previous Experience at Gordian
Prior to his current role, Jason Nettles worked at Gordian in multiple capacities. He served as a Digital Marketing Specialist from 2017 to 2019, followed by roles as Digital Marketing Manager and Senior Manager, Digital Marketing from 2019 to 2021. His tenure at Gordian included implementing data-driven strategies that improved conversion rates through A/B testing and digital analytics.
Experience at IPS Packaging
Before joining Gordian, Jason Nettles worked as an Ecommerce Administrator at IPS Packaging from 2016 to 2017. In this role, he focused on managing ecommerce operations and contributed to the company's digital marketing efforts during his year of service.
Educational Background
Jason Nettles earned his Bachelor's Degree from the University of South Carolina, where he studied from 2008 to 2012. His education provided a foundation for his career in digital marketing and operations.
Technical Skills and Expertise
Jason Nettles possesses advanced technical skills in digital marketing. He utilizes scripting languages and libraries such as Apache Airflow and Flask-RESTful for automation and data analysis. He has developed expertise in Google Tag Manager for dataLayer design and custom event tracking, and specializes in dynamic remarketing and retargeting within search engine marketing campaigns. Additionally, he is proficient in artificial intelligence and large language models, including ChatGPT and OpenAI, for prompt engineering.