Kelly Shermach
About Kelly Shermach
Kelly Shermach is a Content Development Manager with extensive experience in marketing and content strategy. She has held various roles in notable organizations, including SOPHiA GENETICS and Roche, and has a background in Journalism and Communications from Hamline University.
Work at Gray Matter Analytics
Kelly Shermach has been employed as a Content Development Manager at Gray Matter Analytics since 2021. In this role, she is responsible for developing and managing content strategies that align with the company's objectives. Her work includes ensuring consistency in marketing messages across the organization and collaborating with various teams to enhance communication efforts.
Current Role at Avanade
In addition to her position at Gray Matter Analytics, Kelly Shermach serves as a Client Evidence Writer at Avanade, also starting in 2021. Her responsibilities include crafting compelling narratives and case studies that highlight client successes and demonstrate the value of Avanade's services. This role complements her content development expertise.
Previous Experience at SOPHiA GENETICS
Kelly Shermach worked as a Product Marketing Manager at SOPHiA GENETICS for six months in 2021. During her tenure, she focused on product messaging and marketing strategies within the Greater Chicago Area. This experience contributed to her understanding of the intersection between content and product marketing.
Education and Expertise
Kelly Shermach holds a Bachelor of Arts degree in Journalism and Communications from Hamline University. She also completed a course in Intro to Data Analytics at General Assembly in 2016. Additionally, she studied Sociology and Politics at the National University of Ireland, Galway. Her educational background supports her expertise in content development and analytics.
Professional Achievements
Throughout her career, Kelly Shermach has made significant contributions to various organizations. Notably, she created 14 presentations for HIMSS19, which resulted in signing two institutions onsite and generating 165 leads. She has also authored articles for academic journals, including a piece on Social Determinants of Health and Analytics published on January 5, 2024.