Athanasia Kelly Efthimiu

Creative Director @ Grey

About Athanasia Kelly Efthimiu

Athanasia Kelly Efthimiu is a Creative Director at Grey Group in New York, where she has worked since 2022. She has a diverse background in copywriting and creative roles across several prominent advertising agencies.

Current Role at Grey Group

Athanasia Kelly Efthimiu serves as the Creative Director at Grey Group, a position she has held since 2022. Based in New York, she has contributed to various creative projects and campaigns during her tenure. Her role involves overseeing creative strategies and guiding teams to deliver impactful advertising solutions.

Previous Experience in Advertising

Before her current role, Efthimiu worked at Grey Group as an Associate Creative Director from 2020 to 2022. She also held positions at Havas as a Copywriter from 2017 to 2018 and as a Junior Copywriter at N8TIVE from 2016 to 2017. Additionally, she gained experience at TBWA\Chiat\Day, where she worked as a Copywriter from 2018 to 2020 and as a Senior Copywriter from 2019 to 2020.

Internship and Early Career

Efthimiu began her career with internships that provided foundational experience in marketing and copywriting. She interned at MullenLowe U.S. as a Copywriting Intern in 2016 and at FreshDirect as a Marketing Intern in 2014. She also worked as a Live Content Marketing Intern at DF London @ ENGINE in 2015 and as a Freelance Copy Assistant at FreshDirect in 2015.

Educational Background

Athanasia Kelly Efthimiu studied at Boston University, where she earned a Bachelor of Science (B.S.) in Communication. Additionally, she attended Fiorello H. LaGuardia High School, focusing on Vocal Performance and Songwriting. This educational background has contributed to her creative skill set in the advertising industry.

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